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The No Nasties project

The No Nasties Project is all about removing 500 tons of sugar from Australians diets-without removing the fun or yum!


We are 100% sugar free, with absolutely nothing artificial. Yep, that's right! We only use ingredients that started as a plant!

Sugar Freezies is our first step on this much needed crusade. We have many other exciting recipes cooking behind the scenes to help us remove 500 tons of sugar by 2022!

Did you know that we don’t fill our products with "Fruit Concentrates” or try to trick you with the “No Added Sugar” claim? What you see, is what you get! We can't wait for you to try our signature Sugar Free-zies and our many other exciting products. Let us know your favourite flavour!!


We have Zero sugar!

We also have Zero artificial sweeteners.  In fact – we have nothing artificial at all!! YAY!!!   How do we sweeten it without sugar?

We use a blend of Natural Sweeteners each of which derives naturally from plants – we don’t use any of artificial sweeteners, chemical Aspartame, or other chemical based sweeteners that have been linked to health issues!


What is Stevia?

Stevia comes from the leaves of the Stevia Plant which has been used for centuries to sweeten beverages across South America. It is made through drying and fermenting the Stevia Plant leaves which produces an extract that is 300 times sweeter than sugar – so you only need to use a tiny amount! It has no calories and no impact on blood sugar!


What is Erythritol? 

Erythritol naturally occurs across a number of fruits such as pears and melons, and despite it’s difficult name, it is a brilliant natural ingredient!  It has only 6% of the calories of sugar but 70% of the sweetness! The best thing is that it doesn't spike blood sugar at all! It is created through a natural fermentation process from corn starches, similar to the process that yoghurt goes through – eliminating all of the sugar!

What is Maltitol?

Maltitol is another sugar alcohol that occurs naturally in plants and also comes from processing the sugars in corn. Just like Erythritol, it is fantastic because it doesn’t cause cavities or tooth decay unlike sugar! It is also lower in calories and used across a large number of sugar free products such as toothpaste, medicine and other things that need some sweetness but without the issues of sugar!


No artificial flavours or colours

All of our flavours and colours are all natural and come from plants! No dodgy chemical and 'Big E' numbers in our products!!


No Preservatives

We use ingredients such as citric acid and maintain a super sterile environment to ensure that we can be free from those nasty preservatives such as sodium benzoate and others that you see across all the other products!

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