From the iconic hot jam to the classic bakery cinnamon, who doesn't love yummy donuts? However, probably not an everyday treat, right?
Wrong. The No Nasties Project has again brought the fun with a healthier yum with the launch of their NEW 50% less sugar Cinnamon Donuts breakfast cereal, inspired by the bakery classic.
Innovative “Better-For-You” Melbourne startup, The No Nasties Project has launched the Cinnamon Donuts flavour, complete with miniature donut looking loops, in Coles just in time for back to school as part of their 3.5 health star 50% less sugar range, complete with added B-Vitamins and Iron.
"At The No Nasties Project, we’re aiming to provide Australia with healthier choices to mainstream sugary snacks, reducing our nation's sugar intake all while keeping the important fun for kids. And what say fun like breakfast donuts!" says Founder David Andrew of The No Nasties Project.
The new range is available at Coles in 3 flavours including Cinammon Donuts, Fruity Loops and Choc Bombs, all 3.5 health star rating and a source of B-Vitamins and Iron. The full range is proudly made in Australia.
"By buying the No Nasties Project 50% less sugar range you're supporting our crusade for a lower sugar Australia and for every ton of sugar we remove we invest $100 back into schools and clubs around Australia" says Andrew.